Project Marketing

Malaysia Project Marketing

From luxury condominiums in the prime districts of Kuala Lumpur to off-plan developments, we aim to bring you your perfect new home or investment property. We have a wealth of experience selling new homes and market properties island-wide to suit all budgets and aspirations.

Whether you’re looking for city centre energy or the laid back pace of a secluded waterfront villa we will match you to your perfect fit. As we work with the industry’s best developers you can be guaranteed of high specifications, outstanding workmanship and great after sales care.

Marketing Consultancy

Be part of the Client’s working committee and its consultants on the product development at its initial stages.
New homes consultancy advice on unit mix, size and specification throughout the marketing of the project.
Conducting regular local market comparable pinpoint and establish price movement and market trends.
Preparation and/or refining of marketing plan, budget, pricing policy and structure.
Provide consultancy services on advertising, marketing initiatives, press releases and all marketing literatures.
Coordinate and input into design and presentation of marketing materials and collaterals e.g. brochures, buntings/banners, mailers and advertisements.
Advice on sales office and show unit design concept.
Coordinate all marketing functions and work together with advertising agencies, PR consultants, media, event managers, etc in formulation of marketing programs and implementations.
Coordinate and liaise with lawyers in preparation of sales documents.
Coordinate and liaise with appointed banks for end financing packages.
Coordinate and liaise on overseas marketing where appropriate.
Report and feedback to Client regularly on marketing progress.

International Project Marketing

Our dedicated International Project Marketing team handles the sale of residential development projects in all major overseas investment markets including, Asia Pacific, the Middle East, Africa and Europe.

We have a proven track record of bringing quality products into international markets – in 2011, we brought 18 Prime Central London projects to the likes of Hong Kong, Singapore, Kuala Lumpur, Shanghai and many other key Asian hubs, equaling £2.6 billion in sales globally.

Our knowledge and expertise is unrivalled across all markets, and we have over 20 years’ experience in this field with dedicated sales, marketing, research and PR teams located in each of our Asia Pacific offices.

Why Knight Young

With our global wealth team benefiting from direct access to over 650 billionaires worldwide, we not only sell the best new developments but achieve maximum value for our clients. Our global coverage is supported by our cutting edge technology. Our award-winning website is available in 23 languages and visited by 221 different nationalities per year resulting in maximum client exposure.

Our role and scope of services as lead office and point of contact comprise the following:

Handle and manage all relevant marketing and sales proposals, budgets, sales exhibitions and sales closure within Malaysia on sale of the subject property.
Knight Frank’s respective offices shall coordinate with Malaysia on relevant sales documentation for completion of sales contract.
Provide necessary support staff to instructed and targeted offices when required and necessary for any events, launches and sales support.
Undertake sales enquiries, negotiations and closures in the respective countries.
Where necessary and relevant, to provide proposals and budgets for sales exhibitions, events, and media plans via Knight Frank Malaysia for Client’s approval.
Execution of necessary marketing and sales actions relevant for the successful exhibition and launch events, including but not limited to advertising media plans, exhibition set up and sales logistics.

CONTACT US

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